5.9K views · 179 reactions | Stylish and cozy by a fire or gliding and carving outside, the warmth of winter is a unique #PureMichigan experience. Detroit artist and poet Jessica Care Moore shares her artistic interpretation of this breathtakingly beautiful season. #KeepWinterFresh | Pure Michigan | Facebook

44K views · 343 reactions | Whether it's a dynamic day in the race...

6K views · 417 reactions | We’re celebrating 10 years of the Pure Michigan campaign! So many great things have happened in these 10 years, and we can’t thank our community enough for being a part of it. Check out what some of our fans love about the campaign and let us know your favorite Pure Michigan memory by commenting below! | Pure Michigan | Facebook

415K views · 1.7K reactions | Take a glimpse of Pure Michigan. | Pure Michigan | Facebook

Get cozy this winter in Pure Michigan. | Pure Michigan

As the first snow sports destination to bring a chairlift to the Midwest in 1948, Boyne Mountain Resort helped to popularize the sport of skiing in Detroit, Chicago and other midwestern cities. 70 years later, skiers and snowboarders are still making turns on Hemlock, one of Michigan's signature black diamond runs, where skiing legends like Stein Eriksen and Warren Miller have carved turns throughout Boyne Mountain's 7 decades of skiing history. Join our guide Otie for a tour of Hemlock, and exp

33K views · 469 reactions | Rising from the banks of the Grand River...