Beachfront's President and Founder, Frank Sinton, spoke with Cablefax about addressable TV momentum and scale amid the 2021 upfronts.

Contextual data is being quickly embraced. Among those adopting IRIS.TV's contextual system are buying platforms like Mediamath and supply-side platforms Beachfront and Oracle.

In CryptonRTB’s first real-world scaled deployment, MadHive, which architected the protocol, acted as the DSP. MadHive’s sister company MadNetwork was the blockchain. Beachfront …

Addressable Advertising Marks Convergence of Linear, CTV: Execs from Beachfront, Vizio, Digitas, Discovery, Canoe, Vevo, The Trade Desk and Premion September 2, 2021

Convergent TV advertising platform Beachfront has teamed up with a video delivery platform provider to help bring real-time, programmatic monetization of linear spot, over-the-top (OTT) …

Beachfront's Head of Demand, Katie Long, shares four key verticals to keep an eye on in Q4 2022.

Vizio recently launched an internal tech stack with partner Beachfront Media to offer OAR members the ability to use any stack that adopts the OAR standard.

“As you look at what’s going to squash innovation, legacy ad tech is the biggest barrier right now.” added Beachfront's Maccaro

Jul 1, 2021 · VIZIO's Open Addressable Ready (OAR), which promotes and scales up national addressable TV campaigns, has certified seven key technology partners, including Beachfront.

Beachfront Enables Digital Ad Buyers to Access Canoe’s Premium VOD Inventory November 12, 2020 Press Release