Ryan Scribner explains how stores like Costco and BJ's use price anchoring strategies to influence your purchasing decisions.

The current business world is becoming increasingly competitive, with industries being flooded by businesses offering similar products and services to consumers. Pricing is one of the strongest tools ...

Brands are being squeezed like never before. On one hand, federal trade policy is causing the price of just about everything to go up, thanks to tariffs and the resulting second-order effects. On the ...

NEW YORK, Sept 8 (Reuters) - A handful of apparel retailers including Levi Strauss (LEVI.N), opens new tab are teasing more full-priced products, testing how much wealthier shoppers are willing to pay ...

Michael Saylor’s Strategy has added 1,955 BTC worth $217.4 million at an average price of $111,196, lifting its holdings to 638,460 BTC — the largest corporate stash worldwide. Despite being dropped ...

When developing a pricing strategy for your organization, getting the foundational steps right can make the difference between long-term profitability and constant margin pressure. As a leader, you’re ...

Salesforce Inc. (NYSE:CRM) CEO Marc Benioff acknowledged that Palantir Technologies Inc. (NASDAQ:PLTR) pricing strategies have prompted him to reconsider his company’s own pricing model, calling ...

Good morning. Home Depot, the home improvement retail giant, is showing signs of agility amid economic uncertainty—but selective price adjustments loom. For its second fiscal quarter that ended Aug. 3 ...

Google is expected to officially announce that the Pixel 10 series, including its flagship model, the Pixel 10 Pro XL, will retain the same pricing structure as the previous Pixel 9 lineup. This ...

Just a few weeks ago, reports swirled breathlessly about the numbers coming out of official sources: Adult-use marijuana establishments in Massachusetts have surpassed $8 billion in gross sales after ...

The Atlanta-based carrier said it "always" complies with regulations. Airfare prices are traditionally dynamic due to an array of variable external factors from seasonal demand and jet fuel prices to ...