The city of Abbeville has been awarded an $18,000 grant from the Louisiana Main Street Office to hire a consultant to assist ...

Guard Dog Brand Development’s founders, Maria Casini and Camille DeSantis, knew right from the start what kinds of projects they wanted their firm to be involved in. They devised to split their ...

Adrian Joffe said he discovered the British-Nigerian-Brazilian designer's designs online and “subsequently sought her out in ...

If you’re an apartment marketer, are you taking the necessary steps to ensure that your brand identity is consistent? Not only does proper branding help differentiate your communities but it also ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. The business world is abuzz ...

WEST LAFAYETTE, Ind. — Purdue University Athletics announced Wednesday it is taking a massive step for aiding its student-athletes in growing and managing unique, personalized brands. By partnering ...

Marketers and customer service professionals are now paying a lot of attention to chatbots. Whereas the Web, mobile marketing and smartphone applications were at one point the next big thing, chatbots ...

[Editor’s note: This is part of a series we’re writing about branding for startups. Join our latest initiative to find the best brand designers and agencies in the world who work with early-stage ...

• Growing With Intention ( georgiatrend.com) — Johns Creek is investing $25,000 in a branding initiative to enhance its reputation as a top living destination. Mayor John Bradberry emphasizes the ...

You believe in the power of brand development and marketing communications, and you're committed to making it thrive in your organization. How can you apply the lessons and insights from this program ...