Xbox has only two options for the future and Microsoft won’t like either of them – Reader’s Feature

With Xbox console sales at a new low, a reader suggests that Microsoft needs a major change of plan, and it doesn’t involve ...

Chipotle’s new brand chief gave fast-food burgers buzz. Now he’s coming for fast-casual burritos

Fernando Machado is best known for his stunt-driven Burger King work. Will his irreverence find success at Chipotle?

Chipotle Names Machado as Chief Brand Officer

Machado is currently an operating partner at private equity firm Garnett Station Partners. He was previously chief marketing officer at Restaurant Brands International across bran ...

Chipotle taps industry vet Fernando Machado as chief brand officer

Fernando Machado has been named chief brand officer of Chipotle Mexican Grill, effective June 1. He is tasked with leading ...
Marketing Dive

Chipotle appoints Fernando Machado as chief brand officer

The former CMO at companies including Burger King and Activision Blizzard takes a role last held by longtime brand marketer ...
QSR magazine

Chipotle Names Fernando Machado Chief Brand Officer

Chipotle Mexican Grill announced it has appointed Fernando Machado, one of the world’s most innovative CMOs, as Chief Brand ...
YouTube on MSNOpinion

Activision-Blizzard betrayed their own: Revealing the dirty, anti human practices | REPORT

This video explores the impact of Activision-Blizzard's actions on the gaming community, highlighting the human side of their ...
TweakTown

Xbox CEO telegraphs stalled gaming growth after $70 billion Activision buyout

Microsoft wants Xbox to return to growth in 2027 using affordable hardware, content, and services, possibly indicating ...