Chalice integrated with Index Exchange, and it’s not a typical partnership. Plus, Microsoft is moving on from Promote IQ.

Pixability launched GenAI Contextual Segments (CGS) to reach specific audiences across a wider range o YouTube content.

Hi Readers, Welcome back to the AdExchanger Commerce Media Newsletter. In this week’s edition, we’re taking a look at TikTok ...

Is cross-device ID graph operator Intent IQ planning to sue all of ad tech? Probably not. But an unusual dilemma has ...

The holiday season is here, and understanding how different generations plan to shop can help you tailor your messaging, ...

On Tuesday, the rideshare company announced a new slew of partnerships to boost its measurement capabilities for ads across ...

Brian Krebs, the publisher of Krebs on Security, has a wild tale to tell. It involves high-profile hackers and internet ...

TikTok announced this week that it would allow search advertising to be targeted by keyword. Plus, streaming ad supply now ...

Unlock New Perspectives with the “Addressability & Performance Best Practices Study” In today’s rapidly evolving digital ...

The US v. Google antitrust trial is over, but nobody’s done with the drama. Plus, Charter just struck a deal with ...

Outbrain is unveiling a new TikTok-inspired vertical video feed for publisher mobile sites that will appear at the bottom of ...