TikTok’s North America lead for its global business solutions Khartoon Weiss is leaving the company on Friday, April 9, according to an internal memo that was shared with Digiday. The memo, which was ...
A trove of documents published during an ongoing court case between WPP and a former employee, Richard Foster, has exposed the inner agency calculations around principal media — and the tensions ...
Whether an influencer campaign succeeds or fails often comes down to creator selection – and increasingly that’s a job being handled by AI. Dentsu, for example, has been using an AI agent system ...
The surge in AI content licensing marketplaces has created a new wave of opportunities for publishers — just not much money yet. “I think there’s a boom in companies who claim they will sell your ...
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