Asha Sharma has spent her first days as Xbox leader redefining the brand's strategy, focusing on Project Helix, Game Pass ...

Microsoft’s gaming business is going back to its original name: Xbox. Four years after the tech giant changed the division’s ...

Valve’s Steam Controller offers some of the easiest mouse-based controls from a couch I’ve ever used. It’s all thanks to the ...

Microsoft is refocusing its gaming devision on Xbox. “Xbox needs to be our identity…” Xbox CEO Asha Sharma, who took ...

Today during an Xbox all-hands meeting, recently appointed CEO Asha Sharma reportedly announced to employees that the company ...

Microsoft’s new Xbox CEO Asha Sharma has laid out a new strategy for what she describes as a “return of Xbox.” In a joint ...

Microsoft originally switched to Microsoft Gaming at the same time it announced its plan to acquire Activision Blizzard in ...

Many Xbox gamers have been unable to play backwards compatible Xbox 360 titles for months, leading to an active investigation from Microsoft.

A strategic memo from Xbox CEO Asha Sharma and Chief Content Officer Matt Booty lays out the division's vision, including a ...

Xbox's next console is shaping up to be the most honest disappointment in gaming history — Asha Sharma will look you dead in the eye, tell you it's going to cost a lot, and somehow still make you root ...

Microsoft drops the “Microsoft Gaming” name and rebrands back to Xbox, signaling a renewed focus on player engagement, hardware, and a unified gaming ecosystem.

Xbox is finally course-correcting. From price cuts to a stacked 2026 lineup, here's why I'm believing in the green machine ...