AI video generation got cheap quickly, and B2B marketing teams have rushed to use it. The output looks smooth, yet a lot of it doesn't convert. The reason is rarely the tool; it's placement. Marketers ...

SEO expert Dale Bertrand answers community questions on Wikidata, AI visibility tracking, and building brand legibility for ...

Catch up on select AI news and developments from the past week or so: OpenAI launches ChatGPT agent to automate real-world tasks. OpenAI has released ChatGPT agent, a new tool that combines ...

Artificial Intelligence - Which types of tasks are Americans using generative AI tools for? How does AI use vary by age and income? To find out, researchers surveyed 1,570 consumers in the United ...

Career Development - Some 45% of marketing and creative leaders say finding skilled professionals to hire has been more ...

Since it was founded in 2005, YouTube has become an Internet powerhouse. Acquired by Google shortly after its launch, the video platform has grown to 1.5 billion monthly active users. Yes, that's ...

Another product launch, another fire drill. This practical session will show you how to get AI to turn your messy list of features and benefits into messaging your whole team will know how to use.

Martech - This infographic explores how SaaS teams can set effective Salesforce and Marketo data standards to eliminate ...

What are the basic rules you should follow when developing your social media content and social media strategy? To help marketers and business owners succeed, social media guru Angie Gensler created ...

Measurement & Analytics - Marketers leaders say click-through rate (CTR) is the most overrated metric for measuring success, ...

College students in the United States are increasingly using Uber for transportation, Spotify for music, and Venmo for making payments, according to recent research from Fluent. The report was based ...

Enterprise AI pilots often stall for months without a real decision. Learn the three signs your pilot is stuck and how to ...