As a queer media trade reporter, I often wonder whether media companies and marketers are interested in trying to form a ...

Take your sunglasses off for this one. Fresh off the POSSIBLE conference in Miami, our reporters debrief on how the marketing ...

Generative AI search has pushed traffic off a cliff across most of the internet, but not on social platforms. Reddit included ...

I find it useful on occasion to interview people who are marketing-adjacent, and thus possess a different and perhaps more ...

Amazon is optimistic about agentic commerce; the costs of AI may soon outweigh profits; and AMC Global Media thinks old shows ...

AdExchanger Senior Editors Alyssa Boyle and Anthony Vargas share their takeaways from three days chatting about agentic AI at ...

Roku's two content offerings, The Roku Channel and Howdy, are both performing well, the leadership disclosed during a recent ...

At POSSIBLE 2026, conversations about AI went beyond the typical talking points about how much time and money AI can save.

The past year has been momentous for AI search engine ads. That’s partly due to ChatGPT’s foray into advertising. But the big ...

Dive into AdExchanger's Street Hearts coverage for the latest updates, expert opinions, and analysis shaping the future of ...

We can’t simply trust AI to make up for bland creative with sheer volume. The real performance shift happens when we use AI ...

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem ...