From Manitoba's proposed youth social media ban to TikTok Canada's regulatory resolution and Meta's ongoing news blackout, ...
The Digital 2026 report from We Are Social and Meltwater has arrived, and the numbers tell a story of significant digital transformation. More than 6 billion people are now online, and nearly 5.7 ...
Nihal Mandanna, Director of Growth at Cyberimpact, joins guest host Rachel Thexton live from SocialPacific 2025 to break down trust-first email marketing, Canadian data sovereignty, and why ...
Paid social media marketing is undergoing its most significant structural shift in over a decade– and the marketers who adapt ...
Tom Elson, Employer Success Manager at Riipen, joins guest host Rachel Thexton live from SocialPacific 2025 to explore how work-based learning is bridging the gap between education and employment — ...
The Calgary agency built a foresight practice, a diversity program, and a creative culture that's still genuinely excited about marketing. Here's what others can learn from how they did it.
SocialNext: Toronto brought together digital marketers, brand builders and more to explore one of the most pressing questions ...
A new report reveals Canada's media sector employs more people than auto manufacturing — yet 94% of digital ad dollars are ...
Non-profits and public-interest organizations are rewriting how they show up: shifting away from guilt-driven appeals and inconsistent branding, and toward empowerment-based storytelling paired with ...
Canadian marketers should probably be paying closer attention to what happened in Montreal last weekend than most of them are. At the Liberal Party's national convention, grassroots members voted to ...
TikTok reframes its pitch to advertisers, Plus Company goes all-in on agentic AI, adidas signs the Blue Jays and brings back the Trefoil, and IPREX wraps its first leadership program. Here's what ...
Every year, SocialNext: Toronto brings together some of Canada's sharpest marketing minds to cut through the noise and talk about what's actually working. This year's edition was no different. Across ...
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