Walmart claims its programmatic advertising platform and ads API are ready for primetime. On Friday, Walmart Media Group (WMG), the retail giant’s advertising arm, released a self-serve portal so ...

(KSN) – After announcing that it will be holding three separate Black Friday sales events, Walmart has released ad scans from its first two Black Friday Deals for Days events which kick off on Nov. 4 ...

Walmart is bringing something new to its already controversial self-checkout lanes. CNBC reported shoppers will soon see more third-party ads on screens in Walmart self-checkout lanes and TV aisles.

Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the store’s audio feed. Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the ...