Primark’s first TV campaign delivered record ad awareness, double-digit denim sales growth and helped shift quality ...
A rescue dog with its own TV ad is the latest weapon of the commercial television marketing body Thinkbox. In a 60-second spot set to Bachman-Turner Overdrive's You Ain't Seen Nothing Yet, a scruffy ...
Harvey the dog has returned to TV screens in his last ad for Thinkbox, to tell the world that he is in love. Created by The Red Brick Road, the new TV ad will premiere on broadcast TV on Boxing Day ...
For an organisation so keen to talk about TV, Thinkbox is remarkably coy when it comes to itself. The TV marketing body responded to mounting speculation last week that ITV was ready to pull the plug ...
The dog has previously turned to TV advertising to get adopted in 2010 and to persuade his owner to keep an old toy in 2012. Created by The Red Brick Road, with media planning by MediaCom, the ad is ...
Thinkbox has announced the launch of TV Masters, a free and fully accredited online training course in TV advertising, which is set to train over 2,000 people in its first year. It has been designed ...
A study reveals that despite the hype around the cultural impact of content creators and podcasts, the UK public sees them as the least culturally significant part of the media landscape. The Cultural ...
An icon in the shape of a lightning bolt. Impact Link Earlier this week Google advised advertisers to shift 24% of their TV budgets to YouTube if they want to reach an audience of 16 to 34-year-olds.
Amazon.com Inc. has acquired Thinkbox Software Inc., a firm that produces software for managing media rendering workloads, for an undisclosed sum. The news was revealed today in a terse post on ...