More followers don’t always translate into sales, so is social media marketing still important for businesses? Here is why you should make the effort.

Email marketing is a powerful way for brands to connect with their audience. Here’s why investing in your owned marketing channels pays off.

It’s commonly understood that a successful e-commerce strategy requires a paralleled social media strategy. Today’s consumers look to social media for detailed product information, proof of value and ...

TRNDY Social is a next-generation endorsement agency that fuses celebrity talent, linear TV, streaming, social, and ...

TUCSON, AZ - January 14, 2026 - PRESSADVANTAGE - Professor Watson announces significant enhancements to its advertising ...

Grocers typically use social media to show off what they bring to shoppers’ tables, from seasonal products to fresh meals. At the end of the day, though, most grocers’ social media pages end up ...

Which social media platform is the most popular among variuos age groups? To find out, researchers at Ooma looked at publicly available global data from a range of sources. An infographic (below) ...

From the emergence of “closed platforms” to the need to “re-weight spend”, what are the marketing implications of banning social media for UK kids?