Increased traffic tops the list of client expectations of SEO, with 21% of SEO professionals indicating it is the most common objective. Keyword rankings are the top client success metric for 44.7% of ...

Despite facing a still-raging pandemic and a slew of updates, SEOs rose to the challenge. Here’s our recap of the year’s most important SEO stories and news. In 2021, SEOs faced a flurry of Google ...

Gary Vela is a Peruvian-born American entrepreneur and CEO at Web Daytona, a Florida-based digital marketing agency founded in 2009. As a business owner, search engine optimization plays a vital role ...

If there's one thing we know that is certain and constant about SEO, it's change. There were close to a dozen or so Google algorithm updates in 2020. In 2021, we predict roughly the same. So what does ...

2020 was a year of monumental digital change on just about every front. Politically, sociologically, economically, culturally and from a technological perspective, we saw major shifts sure to have ...

Did you know that 53 percent of trackable web traffic is organic? A study from BrightEdge revealed that search (organic and paid) still delivers more traffic to websites than any other channels, ...

Google is constantly making small algorithm changes and only a handful of core updates each year. We all know that these small changes don’t affect SEO as much as the core updates, which can have a ...

In nearly every Google algorithm update in recent memory, Google has rewarded old, megatraffic sites, sending their search rankings soaring at the expense of smaller, newer sites. Big sites have ...

SEO strategy once meant "I want to be number one for this keyword.” That strategy makes sense for a simple website ... being launched in 2001. SEO strategy once meant "I want to be number one for this ...

The pace of technological advances and progress in the SEO sector isn’t slowing down, and you should expect major changes and updates in 2021. Google has already announced two algorithm updates slated ...

If you are a vendor and sell your wares online — how could you not be tapping into e-commerce today? It’s time to take a fresh look at your search engine optimization strategy. You might need to tweak ...

Navigating Google updates, algorithm changes, and diagnosing specific causes of traffic loss can be challenging. Throughout the past year, Google has been more aggressive, rolling out changes to their ...