Market research is the systematic process of gathering, analyzing, and interpreting information about a market, including the ...

Often divided into primary and secondary research, market research helps businesses identify key factors influencing their market, including the competitive landscape, target audience characteristics, ...

Gathering client data upfront is a critical, but often unnecessarily difficult, first step of any financial advisor-client relationship. Too often, wealth management firms still rely on spreadsheets, ...

Businesses must future-proof themselves to endure an ever-changing economic landscape. Focusing on creating value both internally and externally through strategic planning is crucial for a brand's ...

Extracting information from mass databases is the new way of gathering medical intelligence and doing research, according to a group of data scientists from the private and public sector. "Precision ...

Data gathering through original research has long been hailed as the ultimate tool for link building. As AI-generated content becomes more prevalent and sites like Reddit are dominating, original ...

Washington State University’s new leader envisions big changes as the school grapples with enrollment, research advancement and keeping its athletic programs relevant.

Interview on Ontada research presented at ISPOR 2024. Use of real-world data in research demands that data pulled from electronic health records are accurate. New research from Ontada shows how doing ...

Data reconciliation and error detection play a pivotal role in ensuring the reliability of industrial process data. These techniques involve the systematic correction ...