A photo of rater Christopher Colley, provided by him. Google Search may feel like magic, but the engine's efficacy relies on hourly employees who work for a subcontractor. In the internet age, these ...

Google’s Search Quality Rater Guidelines were updated a few months ago, and several of the changes closely track the talking points shared by Googlers at the 2025 Search Central Live events. Among the ...

When quarantine began, it didn’t take long for us to come to the collective realization that we’re a bunch of Zoom voyeurs: During those endless video conferences, haven’t we all been checking out ...

Automated or AI-generated content may now earn a Lowest rating. Here’s what else changed in the latest quality rater guidelines update. Google is directing its quality raters to watch out for pages ...