Uniqode reports many marketers excel in QR Code engagement but struggle to connect scans to revenue, highlighting the need ...

QR Codes are no longer something people “try.” They’re something people use every day, whether it’s scanning a restaurant ...

Uniqode reports that dynamic QR Codes can route users to different destinations based on context, enhancing marketing strategies and user engagement.

With 45% of U.S. shoppers stating they had used a marketing-related QR code, its time to update your QR code strategy. The use of QR codes in marketing is growing, with current data showing that 78% ...

QR codes are becoming an increasingly popular way to market your business. They are a great way to connect with customers who may not have the time or inclination to visit your website. Small business ...

Have you thought about the modern customer journey? A customer can enter a store, browse through products, view offers, check detailed reviews and even make a purchase—all with a quick phone scan! As ...

There are many smart ways that marketers can use QR codes to collect data, track the success of marketing campaigns and deliver relevant content to consumers. It is just not being done that often ...

If the UPC code was the salient product symbol icon of the last century, the QR code will surely represent the 21 st century. This two-dimensional matrix barcode is universally readable by camera or ...