Nielsen announced that the commercial availability of mobile measurement in Nielsen Online Campaign Ratings has been met with significant client adoption—including industry leading agencies, ...

The Nielsen Company has entered into an alliance with Carrier IQ to measure the performance of mobile services, networks, and devices. Together, the partners say they will deliver critical insights ...

Prabhas’ pan-India action spectacle “Salaar: Part 1 – Ceasefire” has emerged as the most-watched movie on mobile streaming platforms in India for March 2025, according to Nielsen’s latest Mobile ...

According to industry analyst Nielsen Mobile, the number of US women using smartphones doubled last year to 10.4 million a faster growth rate than for men while one-in-three iPhone purchases is female ...

The Nielsen data, which tracks viewing habits across seven major streaming platforms including Prime Video, JioHotstar, MX Player, Netflix, SonyLIV, and ZEE5, reveals a diverse content landscape ...