Ford has a new affordable truck, positioned between the Maverick and Ranger. Will it succeed where others have failed?

The 2025 Ford F-Series Platinum Plus Super Duty is on sale now starting at close to $100,000. As part of the purchase, a buyer gets the Platinum Plus Ownership Experience. Advertising around the 2025 ...

Ford's new electric truck, coming in 2027 as a 2028 model, could be named Ranchero, though an official name and on-sale date have not yet been announced. What's most important is that it's Ford's ...

Ford promised their announcement of a new “universal” EV platform, along with a low-cost light pickup truck, would be another “Model T” moment in automaking history. Ford didn’t show us the truck, ...

HAYWOOD COUNTY, Tenn. — Ford announced on Monday that it will produce all-new Built Ford Tough truck models, which are gas-powered, with production starting in 2029. Ford originally announced it would ...

Ford CEO Jim Farley confirmed that an all-new, U.S.-built internal combustion pickup truck is set for production at the automaker's Blue Oval City facility in Tennessee during President Donald Trump's ...

Crossovers are America's hottest vehicle segment. But the company recently named America's "most iconic" — Ford Motor Co. — is missing from the segment and is breaking from competitors in approaching ...

Ford CEO Jim Farley calls the $30,000 EV pickup a new “Model T moment,” but analysts question whether Ford can scale fast enough to survive. Bill Pugliano/Getty Images For decades, Ford’s profits have ...