Mars is using AI and consumer data to replace mass-market candy ads with personalized campaigns for popular candy brands like ...
Mars is gearing up for Halloween with a wide range of marketing campaigns and activations across multiple brands, including M&M’s, Skittles and Twix. The marketer is betting on a short-form sitcom, ...
Mars Inc. launched a campaign, "Healthy Planet Productions," that reworks popular ads with new messages about the company's progress around climate action. By voicing over old ads and using simple ...