New points milestones will give members of Celebrity Cruises’ Captain’s Club loyalty program the opportunity to unlock more ...

Attempts to tighten up Delta Air Lines' SkyMiles program was met with a humiliating backlash.

Club Wingstop’s exclusive perks and experiences could help improve guest frequency and same-store sales growth.

Here's a look at 15 popular retailer rewards programs that you may want to consider joining, with details on the benefits and ...

Most loyalty programs today look similar, with many not taking customer loyalty into consideration at all. Programs are often just not that exciting for customers or reflective of the individuality of ...

When brands over-rely on discounts or perks, they can train customers to see the incentive—rather than the product, service ...

Fast food chains all want your loyalty, and the way they go after it is through their apps. Nearly every major brand has a rewards program, but they don’t all deliver the same experience. Some pile on ...

CORA Loyalty, the loyalty portfolio arm of CORA Group ("CORA"), has been recognized by Loyalty360 in its 2026 Best in Class Awards and was named a winner in the Customer Loyalty Technology category.

What is a loyalty program? It’s a program designed to get customers to come back. That’s different than true customer loyalty, but it’s a pretty darn good start. In our 2024 State of Customer Service ...

Airline loyalty programs often keep members in the dark about how much their points and miles are worth. The free flights and elite status perks offered by airline loyalty programs are ultimately ...

Rapid Garden POS reports that loyalty programs boost sales at garden centers, driving 57% of revenue in participating stores and increasing customer spending.

Wingstop has launched its Club Wingstop loyalty program, and the company is promising to push past discount incentives and toward a more experience-led model. To back up this promise, the chicken-wing ...