Local news is predominantly consumed on TVs, but 40% or respondents consume it on mobile devices or PCs, and 27% report ...
The new platform combines local broadcast, cable and streaming inventory into a single audience-first, data-driven workflow for national advertisers.
The Television Bureau of Advertising (TVB) has released a study which reaffirms the essential role of local news in Americans ...
The 2025 Local Broadcast News Study, a 3,100+ respondent study conducted by GfK/NIQ, takes a deep dive into users of local ...
Together, the two TV station groups, Sinclair and Nexstar, control more than 20 percent of ABC’s local affiliates.
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