Forbes contributors publish independent expert analyses and insights. Sabrina Reed is a journalist who covers Hollywood and the TV industry. Toy Story 5 is bringing the franchise into today’s kid ...
Gen Z is about to get some serious competition for all the research and marketing attention that the retail industry has lavished on it for the past ten years. The oldest Gen Z-ers were just becoming ...
A report by Rukam Capital and YouGov found children have a strong influence in categories such as 57% on toys and games, 49% on snacks and beverages, 49% on clothing, and 43% of outdoor activities.
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