How Real-Time Social Content Is Becoming the Most Powerful Force in Event Engagement

As events evolve from one-way broadcasts to participatory experiences, real-time social content is emerging as the ...
The Chronicle of Philanthropy

Use Social Media to Amplify Your Fundraising Event

In-person galas raise critical funds and build awareness for the work nonprofits do. Why not extend that impact beyond those gathered? A thoughtful social-media strategy for events can help you expand ...
Special Events

The Digital Mirage: How Social Media Can Warp Event Planning Expectations

Social media is arguably one of the best ways to grow your business, establish your brand, and connect with potential clients—you virtually (pun intended!) can’t go without it to run a successful ...
B2B Marketing Magazine

5 Social Media Tips to spice up your Event

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...
TechAnnouncer

Leveraging Current Event Marketing: An Article on Impactful Strategies

This current event marketing article is going to break down how to do that well. We’ll cover setting things up right, making ...
TSNN

Social Media’s Impact on Convention and Trade Show Marketing

Corrine Turke is a Senior Account Executive at the Washington D.C. office of Portland-based Sparkloft Media, where she leads the company’s B2B social media marketing efforts, specifically focusing on ...
TSNN

Social Media Rules the GRAMMY Awards

This past Sunday the GRAMMYs aired on CBS and if you were on Facebook, Twitter, Tumblr, Pinterest or Instagram at the time you were bound to see discussions and images covering the performances, ...