It’s always special when a fish breaks the surface to inhale a topwater lure, but when it comes to freshwater bass fishing, it’s also a cultural phenomenon. Since the sport’s earliest days, bass ...

Companies have spawned seemingly every conceivable critter into a topwater bait—from frogs and rodents to flying mammals, birds, and even turtles. While some lures achieve instant notoriety for their ...

We're targeting largemouth bass and potentially pike using the peeper frog top water lure. We're drifting over a vast weed flat, focusing on a specific point off the shoreline that we're hoping will ...

【LIFELIKE DESIGN for Realistic Action】: Experience the thrill of using a lure that replicates the appearance and swimming action of a real frog or bullfrog. With lifelike 3D eyes and authentic ...

From classic spoons to muskie-size jerkbaits, these are the pike lures every serious angler needs to maximize their time on the water. Northern pike are some of the most aggressive predators found in ...