Just when we have music on our minds (the Grammys are this Sunday!), Almay announced that country superstar Carrie Underwood is the brand’s new global ambassador. It makes sense that Almay would be ...
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ALMAY stunning shine makeup tutorial

Follow this ALMAY Stunning Shine makeup tutorial to create a fresh, luminous look using easy techniques and everyday products ...
This new chapter spotlights Almay's modern packaging, evolved design language and skin‑conscious positioning NEW YORK, April 2, 2026 /PRNewswire/ -- Today, Almay announces a transformative new chapter ...
Revlon’s Almay has re-signed Elaine Irwin, who will be the face of the brand’s Almay Age Essentials makeup line. The Almay Age Essentials collection will feature three new products — Makeup, a ...
Almay is rolling out its biggest color cosmetics initiative in two years, Pure Blends, an eco-friendly collection that at least one buyer said will give competitors “a run for their money.” While ...
Almay is getting a country makeover! Superstar Carrie Underwood has been announced as the makeup brand's Global Brand Ambassador, meaning she will be the face and voice of all Almay products. Not only ...
Add Yahoo as a preferred source to see more of our stories on Google. Elaine Irwin, looking ageless as always. (Photo Getty Images) Supermodel Elaine Irwin, who was the face of Almay — appearing in ...
NEW YORK, April 2, 2026 /PRNewswire/ -- Today, Almay announces a transformative new chapter that builds on the beauty brand's decades‑long commitment to gentle, skin‑friendly makeup. With a refreshed ...